E-commerce & retail · Suisse romandeSwiss e-commerce & retail

A growth audit scored on evidence. Not on slides.

A public scoring scale, a score out of 100, priorities ranked by recoverable francs. In 3 weeks you know where your growth is losing money, what to do first, and what it's worth.Public scale, score out of 100, priorities in recoverable francs. In 3 weeks: what to do, in what order, what it's worth.

Hosted in Switzerland Fixed price, announced upfront Money-back guarantee

Preview of the cipher audit dashboard · illustrative data

The problem

Your books have an auditor. Your growth has no one.

You get growth promises every week. None of them can be verified: the free agency audit is a quote in disguise, the big consulting firms are out of reach. So you steer by feel — and invest at random.

0 %
of Swiss SMEs — no more than that — have a structured plan behind their automation and AI projects.
Digitalswitzerland, 2026
0 %
of companies still get no tangible value out of them.
BCG, 2024
CHF 0+
is the entry ticket for a comparable diagnosis at a big consulting firm.
Swiss consulting benchmarks

What you get

Three clear things. That's all.

Not an 80-page report. The essentials, readable at a glance, actionable the next day.

Your score, in plain terms

Where you really stand, as a simple score out of 100, compared with companies like yours.

Your 3 priorities

The three levers that pay off most in your business, with numbers attached. Not a list of 30 ideas.

An action plan

What to do in the next 90 days, and in what order. A clear path that stays in your hands.

The method

Numbers, not opinions.

We start from your real data (analytics, accounts, tools) — never from what we're told. Each pillar gets a grade, combined into one score out of 100. And don't take our word for it: the scale is public, recompute it.

  • Calibrated by size and sector

    A decent conversion rate in luxury isn't one in food retail. We compare what is comparable.

  • We never penalise the unknown

    A missing data point is excluded from the calculation, not counted as a zero. The score stays honest.

  • Radar + 90-day roadmap

    A visual read of your maturity and a prioritised, quantified action plan.

  • The method is public

    Every pillar, every scale, every threshold is published: you can recompute your score by hand. Not a consultant's opinion — a reproducible diagnosis.

Read the public scoring scale (method v2.2, in French)

The demo · live

Watch an audit build itself in real time.

A typical client's data comes in one point at a time; the score, the radar and the priorities take shape before your eyes. The numbers come from the real audit engine — and the portal you see is the one you'll receive.

The report is the one you'll receive: score, radar, quantified priorities and a 90-day plan (fictional data). The live demo and sample report are in French for now.

Your trajectory

From audit to execution, one single curveone course.

Three weeks to measure your score on evidence. Then 90 days to make it climb, step by step — each delivered priority sets a milestone, with its points gained.

80 70 60 50 score /100 measuring… 53 start +12 pts 1 +4 pts 2 +3 pts 3 ~72 target W0 W1 W2 D0 D30 D60 D90 AUDIT · 3 WEEKS PLAN EXECUTION · 90 DAYS
The light band is the uncertainty margin: a projection, not a guarantee. The starting score (53) is measured on evidence during the audit; the target (~72) depends on execution.
  1. 1 Priority 1 · Days 0-30

    Make email retention dependable

    Automated flows (welcome, cart recovery, repeat purchase) that turn your customers into recurring revenue, with no manual effort.

    +12 pts · recurring revenue
  2. 2 Priority 2 · Days 15-45

    Secure nFADP compliance

    Remove the CHF 250k exposure by putting data governance in order. Swiss hosting, records up to date.

    +4 pts · risk neutralised
  3. 3 Priority 3 · Days 30-90

    Extend automation

    Harden and extend the automations that give your team time back for your customers.

    +3 pts · capacity freed up

Illustrative trajectory (typical case), not a promise of results: the curve shows the order and size of the steps; reality depends on your execution.

The audits

Start small. Or go deep.

Two ways in, one principle: fixed scope, price known upfront, credited if you continue. For brands with CHF 1–20M revenue.

To test the water

Entry diagnostic

CHF 1,500 · 10 days

  • One targeted pillar (e.g. retention & email)
  • Your gap to the market, in francs
  • 3 concrete actions to start right away
Let's talk · 30 min

100% credited if you move on to the full audit within 30 days.

Where we stand

Four rules, non-negotiable.

Built into the method and the quote — not framed on a wall.

Your teams stay in charge

Automation takes the repetitive work; your teams keep the customer and the decisions. Zero replacement.

Hosted in Switzerland, nFADP-compliant

Your data stays in the country. Governance is an audit pillar, not a checkbox.

Fixed price, never by the hour

Scope and price announced upfront. Our interests aligned with yours, not with hours billed.

AI, in its place

One pillar out of six, one tool among others — recommended only where it's measurable. We show you what we entrust to it, and what we never do.

Who we are

You talk to a person, not a black box.

Valentin Binggeli

Founder · Ice Rocket · Suisse romande

“I built and grew, from day zero, the marketing of a Swiss luxury brand that became a benchmark in its market. Today I put that method to work for SMEs in Suisse romande.”

I run your audit myself, from scoping to roadmap. One simple standard: numbers that hold up, and a method you can verify.

Before you commit

You might be thinking…

What if my score is bad?

The report is yours, whatever it reveals, and the published scale lets you challenge every grade. A low score isn't a punishment: it's where the most profitable levers are, and the diagnostic is still 100% credited if you continue.

How much of my own time does it take?

2 to 4 hours in total on your side (read-only access, a short interview, one validation), announced upfront. The rest of the work is on us. You get a roadmap, not another workload.

Why CHF 3,900, fixed price?

Because the scope is fixed and known upfront: same pillars, same deliverables for every client. No hourly billing, no overruns. And the CHF 1,500 diagnostic is 100% credited against it.

My data is sensitive.

You stay in control: you invite us read-only and revoke access whenever you want; our tools never store your keys. Everything stays in Switzerland (Infomaniak, ISO 27001, or Exoscale), under NDA, raw data deleted after the audit. Data governance is a scored pillar of the audit, not a footnote.

Next step

Let's start with 3 weeks of clarity.

A 30-minute scoping call, with no commitment and no access to your data. We look together at whether an audit makes sense for you, and what it would bring you.

1 Scoping call · 30 min 2 Audit · 3 weeks 3 Quantified roadmap + decision

Reply within one business day · You talk directly to the founder.